Honma Golf has opened their newest store in Shinagawa, a new high-rise office district and development in Tokyo. The store has frontage directly onto a busy street area with plenty of passing footfall with a host of fashionable retail stores and relaxing garden areas.
The brand new store is unique as a golf shop with a very different style from other stores. Visitors can use the three Full Swing Golf simulators that take pride of place in the store. The client has been impressed with the impact Full Swing Golf has had at other venues and is using the simulators to attract new customers, assist with testing and sales of the equipment, and retaining of the customer for the future.